Co-founder Nick Sherrard discusses the dynamics between user-centered design and stakeholder interests in shaping products.

Nick shares his thoughts on the complexities that arise when considering the needs of various stakeholders, including corporate acceptance of climate change, consumer preferences, and sustainable business practices in product design. By highlighting the importance of integrating diverse perspectives, he emphasizes the critical role of stakeholder collaboration in creating products that resonate with both the market and the environment.

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