Co-founders Nick Sherrard + Maxine Mackie discuss how facilitators with in-house experience excel at bringing energy and ideas out of people beyond formal workshops.

They explore the critical role of facilitators in unlocking others' thinking outside of workshop settings, highlighting the challenges faced by those from agency or consulting backgrounds. The duo delve into the importance of bringing energy into the room and the skills needed to draw out ideas informally, emphasizing the undervalued skill of informal facilitation in fostering creativity and collaboration.

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